This interactive webinar will discuss how to use social media to create an on-line presence, make and maintain contacts with current clients, and identify and research potential clients, and generally develop new business. Attendees will understand how to navigate social media platforms including Linked In, Twitter and others, and avoid liabilities that can arise from on-line marketing including false advertising or inadvertently advertising in other markets. Finally, you will learn the benefits of organizational sites like IDC and DRI, including creating and maintaining a profile and online marketing.
How to create and maintain an online presence that will increase your network and business development activity.
How to identify and pursue new clients using social media.
How to maintain current clients using social media.
How to manage risks while still encouraging on-line presence.